What problem can’t be solved with social media these days?

Our neighborhood was having trouble communicating, working together, and behaving like a true community, so we turned to Ning.com to help us improve that.

Using Ning it took only minutes to create a full-featured social network complete with groups, discussion forums, an event calendar, blogs, and photo sharing. After a few tweaks, neighbors were invited and The Longpoint Commons was born.

I’ve been working with online communities for years, and Ning has always impressed me with how easy it is for people to use. It seems like everyone who signs up immediately begins to write blog posts, join groups, or just build out their profile. A volunteer brigade, neighborhood crime watch group, and resident meetups appeared right away. It’s clear that social media makes it easier for busy, family-oriented suburbanites to connect. It really does take a village, and technology can make the village really hum.